What do we do during one of the most important steps in our skincare ritual?
– Keys Soulcare
Ever notice how 15 minutes flies by during the course of our day, but can feel like an idle eternity when we’re told to let a great beauty ritual sit and do its thing? (Just us? Didn’t think so!) The Harmony Mask is one of our best skincare products to help moisturize and nourish the skin after a long week.
We love taking a little extra time during our skincare ritual to include a charcoal face mask, which helps purify and hydrate the skin. We were curious about what everybody else was doing mid-facemask — so we put a question out to the team. From embracing the art of doing nothing to tackling our soulcare to-do lists, here’s how mask multi-tasking is adding an extra layer of indulgence and attention to our rituals.
“I’ll reach for the nearest non-digital media: newspaper, a book, or a magazine. Nothing says chill time like the absence of a clock and the temptation to check in on what anybody else is doing during my ‘me’ time.” — Tiffany, content director
“A face mask can quickly become a spa moment, so I usually end up soaking my feet and grabbing a book.” — Mikel, user experience manager
“I like to listen to R&B and journal my thoughts while using a skincare mask.” — Britney, community relations manager
“I love reading a good book while I mask, it makes the time fly by — making me mask and read more!” — Shana, brand manager

“For my face mask moments, I like to keep it on for 15-20 minutes so it really sinks into my skin. While I’m waiting for the mask to dry, I love to play Nintendo Switch, watch HBO Max, and play with my pup.” — Justin, social strategist
“At-home manicures! Using a skin care mask is my favorite step in my skincare routine, because I can really indulge in all my other much-needed self care rituals.” — Ayanna, social media manager
“After dating my now-fiancé for six and a half years, I’ve finally sold him on the game-changing magic of face masks. So, we usually do them together and let the time pass by chatting or watching our of-the-moment shows. Whenever I see his mask dry up, I know to take mine off, too!”— Kelsey, editor
What’s your favorite way to pass time while using a skincare mask? Share your must-do in the comments!