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    Let me glow Illuminating Serum

    LET ME GLOW
    ILLUMINATING SERUM

    Prime, plump, hydrate and
    brighten with rose water
    and niacinamide.

    Shop Now
    IT’S LIKE SKIN 2-IN-1 CONCEALER + TINT

    IT’S LIKE SKIN 2-IN-1
    CONCEALER + TINT

    Spot correct or buildable
    all-over coverage,
    available in 40 shades.

    Shop Now
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ALICIA HAD A SURPRISE POP-UP IN BERLIN AND WE HAVE THE DEETS

Connection

ALICIA HAD A SURPRISE POP-UP IN BERLIN AND WE HAVE THE DEETS
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Douglas shoppers and Beauty Advisors got up close and personal with our goddess-in-chief.

– KEYS SOULCARE

While Alicia continues to captivate crowds as she tours her chart-topping hits, she’s also taking the time to make it a soulcare experience. As a performer and business owner, Alicia had no problem working double duty during her stop in Berlin. After an electric evening on stage in Germany’s capital city, Alicia surprised Douglas consumers and beauty advisors with a store visit.

During her appearance, Alicia gave praise to the Keys Soulcare community and dropped this gem as a reminder that we have the power to replenish ourselves;

“I just want to thank you for supporting [Keys Soulcare’s] mission [as well as] redefining beauty and showing people that we can actually fill ourselves up,” Alicia said, addressing the crowd in an event that was years in the making. “I have been virtually loving Douglas for two years now. To finally be here in person feels like a dream.”

Adorned in all black and gold attire, Alicia was beaming with pride as she indulged in conversations, photo-ops, and signed Keys Soulcare offerings for shoppers. It was certainly a moment to remember, but in case you missed it, check out this recap to relive it with us.

BIG love to Berlin! Were you in the Douglas crowd? Share your favorite moment with Alicia in the comments!

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