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    A hydrating, priming serum powered by niacinamide and rose water.

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    New! Illuminating Serum

    Illuminating Priming Face Serum A hydrating, priming serum powered by niacinamide and rose water.

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Body

Keys Soulcare

LET YOURSELF GLOW

Body

Keys Soulcare

LET YOURSELF GLOW
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Shine at full wattage with our Illuminating Serum.

– KEYS SOULCARE

From seasoned professionals to selfie aficionados — golden hour is a photographer’s dream. The rich hues of golden hour skies never cease to captivate the eyes — livening up even the dullest horizons while working wonders for a picturesque glow.

But what if you could enjoy the magic of this sacred time of day, all day long? It’s possible with our Let Me Glow Illuminating Serum.

Packed with the stabilizing capabilities of niacinamide, this serum helps to balance and brighten your complexion. The vitamin B3 treats hyperpigmentation, helping lighten dark spots and discoloration. In addition to evening out your skin tone, niacinamide has been shown to increase the production of ceramides and elastin, strengthening your skin’s natural protective barrier.

The Illuminating Serum also hydrates with the revitalizing properties of rose water — a key ingredient in our mood-lifting Reviving Aura Face Mist — to promote a supple, velvety look and feel.

The sheer golden tint of this priming face serum is as diverse as it is beneficial — complementing all skin tones to brighten your complexion instantly and over time. Ready to glow up? Make this dermatologist-developed serum your last step. Using your fingertips or a brush, gently blend the formula into clean, moisturized skin. Use it alone to add a little extra oomph to your natural radiance or set it as a base prior to applying makeup.

Soulful pairing suggestion: layer the Illuminating Serum with our Skin Transformation Cream for a healthy, dewy appearance or combine the two for an undeniably elevated look of luminescence.

When it’s all said and done, the Illuminating Serum is a reminder to let your inner light shine through, so put this mantra on repeat: I give myself permission to glow.

How will you give yourself permission to glow this week? Share in the comments.

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